Rootlings, in the wine industry, perception is everything.
It's not just about the quality of your wine; it's about the story you tell, the values you embody, and the feeling you evoke. How do you shape the narrative and cultivate a brand perception that resonates with your audience?
Join us for "Crafting Your Narrative: Shaping Brand Perception," a webinar designed to equip you with the tools to build a powerful and authentic brand.
This webinar will empower you to take control of your brand's story and influence how people perceive you.
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ABOUT TARA LADD, YOUR ONE AND ONLY
○ ABOUT TARA LADD, YOUR ONE AND ONLY
Meet Tara: the brains and divergent thinker behind Your One and Only. No, she’s not just another brand strategist – she’s spent years perfecting her craft, and has got the street cred of working with big names like Coca-Cola, McDonald’s, Telstra, and Bupa to prove it.
Ten years in the agency game, seven years in her own gig, and still counting. Oh, and she didn’t just stop at design; she went full nerd, diving deep into media communications, behavioural neuroscience, consumer behaviour, and even snagged some top-tier knowledge from the Wharton School of the University of Pennsylvania about neuroscience for business leadership.
All this means she’s not just making things pretty – she’s crafting brands that get into your brain (in a good way).